All case studies

Minecraft Live

Mojang
2021
Motion Graphics

The annual Minecraft broadcast, run as Minecon Live in 2019 and as Minecraft Live from 2020. Creative direction on the whole graphics and post pipeline: announce films, intros, the live package for the show, brand guidelines, and localised assets in seven languages across every aspect ratio.

Six million views in the first year.
Creative director, Brett Richards. Graphics package and post, brokendoll.
[verify: the views figure][verify: which years are cleared to show]
Redstone mob face, cinematic still
Redstone mob face, cinematic still
Mobs in a bamboo forest
Mobs in a bamboo forest
Behind the scenes, costume studio shoot
Behind the scenes, costume studio shoot

More like this

All case studies

Bloodhunt

Sharkmob

Eurovision 2016

EBU · SVT

Eurovision 2013

EBU · SVT